Learn about the payments landscape in the Europe region.
Austria's ecommerce market is valued at €9.1bn, with online banking and open invoices popular ways to pay.
Cards, banks transfers, and wallets are the most widely used payment methods in the Baltics.
1.6bn payments were made with Bancontact, Belgium's local payment method, in 2019.
There are around 2 cards per capita in Croatia, one of the highest in Central and Eastern Europe.
In Cyprus, cards and cash are the most popular ways to pay.
A large proportion of Czechs (36%) like to pay for ecommerce goods with cash.
Denmark's payment mix is dominated by cards, with local scheme Dankort, often co-branded with Visa.
Finland is a market leader in online and mobile banking.
Cartes Bancaires is a dominant payment method in France. A local scheme, most cards are co-branded with Visa or Mastercard.
girocard is one of Germany's most popular payment methods with over 100 million cards in circulation.
UK debit cards and all major credit cards are popular in Gibraltar.
The most popular credit and debit cards in Greece are Mastercard and Visa.
Hungary is working to limit the amount of cash in circulation with its AFR payment system.
Card payments are very popular in Iceland.
Payments in Ireland are dominated by cards. The average shopper holds 1-2 cards.
Card payments are Italians' preferred way to shop. Mastercard, Visa, and Maestro/Bancontact are most common.
Cards and cash are the most common payment methods in Liechtenstein.
Cards are the most popular payment method in Luxembourg.
Cards and cash are the most frequently used payment methods in Malta.
The Netherlands is one of Europe's cashless leaders
Norway is a leader in card usage and mobile payments are on the rise.
Poland's ecommerce market is one of the fastest-growing in Europe, with a 30% increase in 2020.
The most popular payment method in Portugal is local debit card Multibanco, a post-pay option.
Romania is one of the biggest ecommerce markets in Central and Eastern Europe.
Slovakia is a hub of cross border commerce due to it's location in the heart of Central Europe
Cash on delivery and cards are preferred in Slovenia.
Spanish shoppers like to pay with a mix of cash and card. 85% hold a debit or credit card.
Open invoice payments are big business in Sweden, and hold a market share of over 50% for ecommerce transactions.
The average Swiss holds three debit or credit cards.
80% of ecommerce transactions in Turkey are made with credit cards.
Cards and digital wallets are popular in Ukraine.
The UK is a country of card lovers, with 90% using this payment method for ecommerce payments.
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