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Turkey

Turkey is one of the fastest growing ecommerce markets in the world, with around a quarter of online shoppers using mobile to make purchases.

Credit cards, like Visa and Mastercard, are highly popular. But prepaid cards are growing even faster. Installments are also a key driver in Turkey: 80% of ecommerce transactions are made with credit cards and 65% are made with installments.

Population

84,000,000

Currency

Turkish lira

Cards per capita

3.63

Global card

Wallet

Other

Desktop

Mobile