Powering unified commerce: The strategic role of payments

The 2020 pandemic accelerated many changes in consumer behavior, from online shopping, to curbside pick-up, and QR code table orders. Businesses that have adapted to meet these needs have inadvertently set a new standard that consumers now expect them to uphold. More than ever, it’s important to provide a consistent experience to customers, wherever they are.

According to our recent Adyen Agility Report, 74% of consumers in Australia expect brands to continue selling across multiple channels. These numbers are even higher in markets like Hong Kong and Singapore. The report also underlines the importance of delivering a great experience from the start – 80% of shoppers in Singapore won’t return if they have a bad time in your store or on your website.