Article
How unified payments improve operations for hospitality franchises
Fragmented systems are slowing franchises down. Discover how unified payments can improve efficiency and drive growth.
Growth is at the heart of every hospitality franchise.
By combining local ownership with the strength of a global brand, businesses like Marriott, Hilton, and Wyndham have scaled to operate thousands of properties worldwide.
But with growth, comes complexity—especially with payments.
When each new region or location uses a different payment setup, it makes it difficult to maintain brand consistency and operational efficiency.
As a result, franchises often face these challenges:
Inconsistent guest experiences: Varying vendors, hardware, and workflows create a fragmented experience location to location.
Failure to meet guest expectations: Guests now expect fast and flexible payment options like digital wallets, mobile ordering, and in-app checkouts. Many legacy systems can’t keep up.
Slow franchisee onboarding: With disconnected systems, new franchisees often go through the full KYC process as if they’re a new customer. Even basic tasks like terminal updates can require third-party vendors, causing more delays.
Compliance issues: Enforcing PCI DSS standards is harder with a patchwork of manual processes, systems, and vendors. Without a unified approach, the risk of data breaches, financial penalties, and reputational damage increases.
Poor system integrations: Payment solutions that don’t connect with PMS and CRM tools create operational friction.
A unified payments strategy can help.
Simplify operations, drive growth
By streamlining payments across every location, channel, and guest interaction, franchises can operate more efficiently.
Here’s what a unified solution can do:
Streamline onboarding
Adyen brings processing, hardware, and reporting into a single platform—making it easier to onboard new franchisees.
Plus, with preconfigured terminals, centralized vendor management, and the ability to leverage onboarding data, rollouts are faster, smoother, and more predictable.
Create consistency across all touchpoints
Whether a guest is in the hotel lobby, at the poolside, or dining in, the checkout experience should feel easy and familiar.
With our platform, franchises can offer the same experience across all channels and locations, be it Sydney, Tokyo, or online.
Guests get the payment methods they expect, while franchises can use preference and behavior data to inform their overall guest strategy.
Keep guest data safe
Adyen is both PCI DSS certified and GDPR compliant. Security and privacy are embedded into our platform’s design, meaning franchises can better protect customer data, meet regulations, and maintain brand trust.
Launch new payment features
From contactless payments to the latest local payment methods, new industry trends keep emerging.
Our team of local experts will keep you in-the-know and our unified platform makes it easy to launch new features and payment methods in multiple locations.
Improve operational efficiency
Our platform integrates directly with leading PMS and CRM tools like HotelMinder and WebRezPro. This allows for real-time product updates, reduces manual work, and improves operational efficiency across the entire franchise network.
"We spent a long time looking for suitable software that could interface with all of our other hospitality partners, from kiosk providers and mobile check-in solutions to our hotel management software, and we finally discovered Adyen as the right choice for us.”
Arno Sonderfeld
Managing Director, mk | hotels
A unified approach
Unified payments are about more than processing transactions.
They reduce complexity, unlock data, and create consistency that builds loyalty—whether guests book, check-in, or order from their room.
With one platform, hospitality franchises can move faster, work smarter, and scale efficiently.
To learn more about how we can help your hospitality franchise grow, contact our team.