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A smarter way to scale enterprise commerce
Learn how Adyen and Salesforce can help enterprises increase conversion, streamline operations, and launch in new markets.
Enterprise teams are under pressure to move faster, work smarter, and meet growing customer expectations.
But many are still working with fragmented systems. The result? Siloed data, limited customer insights, and slow processes.
Which is why Adyen and Salesforce are partnering up.
By combining Salesforce’s Customer 360 with Adyen’s financial technology, enterprises can simplify their operations, increase conversion, and launch faster.
“This partnership reflects our shared commitment to helping merchants deliver unified commerce experiences that drive growth. With initiatives like BYO Adyen and continued integration across Retail Cloud Modern POS and Commerce Cloud, we’re making it easier to connect, convert, and scale.” — Nick Bailey, VP of Product Management, Salesforce Payments, and Order Management
Scale with Commerce Cloud and Retail Cloud plugins
Whether selling online or in-store, here are four key benefits of Adyen’s integration with Salesforce Commerce Cloud and Retail Cloud:
#1: Better customer experiences
Support for over 150 currencies and key payment methods means shoppers can pay how they like. Plus, tokenization tools keep checkouts secure and compliant.
#2: Payment optimization
Built-in fraud features help block fraud without turning away genuine customers. Adyen’s local processing in key markets also helps to lower transaction fees and improve authorization rates.
#3: In-depth insights
Cross-channel reporting gives a single view of customers. This means more personalization, better inventory management, and faster decision-making. For example, Australian retailer True Alliance integrated Adyen with Salesforce to better understand shopper behavior via real-time payments data.
#4: Global expansion
Adyen makes it easy to scale into new markets with a range of local payment methods, currencies, and global acquiring capabilities. This is backed by the regional expertise of offices around the world.
A quick setup without extra contracts
The BYO Adyen (Bring Your Own Gateway) feature is designed to support faster onboarding and better workflows—without the complexity.
With it, enterprises will have full control of their payment setup while easily integrating with Salesforce Core/B2B.
In the future, they’ll also be able to integrate with other Salesforce Clouds/B2C.
How BYO Adyen works
Enterprises connect their Adyen account directly to Salesforce Payments (its native payment service).
Adyen then handles onboarding, compliance, and account management, while Salesforce maintains the integration.
No new contracts required.
A partnership built for the future
As Salesforce and Adyen continue to work together, enterprises can expect smarter operations, faster growth, and better customer engagement.
To learn more or get started, reach out to our team.