Strike the right balance between risk and revenue
Approve more good transactions and block more fraud. Protect combines AI, rules and Adyen's global payments data to assess every transaction in real time.
Fraud protection that actually improves conversion
Protect gives you the intelligence and automation to make the right risk decision on every transaction.
Protect gives you the intelligence and automation to make the right risk decision on every transaction.
Convert more trusted shoppers
Use insights from trillions of global transactions to identify trusted shoppers instantly, even when they're new to your business.
Smarter decision-making
Machine learning continuously assesses, fine-tunes, and scales your risk strategy, so you stay in control.
Ready from day one
Pre-configured risk settings and automated decision-making reduce integration costs and operational burden, from day one.
More revenue. Less fraud. Full control.
Every Protect feature works together to improve conversion, prevent fraud, and give you control over your risk strategy.
AI risk score Protect's AI scores every transaction against trillions of global data points; this allows you to instantly spot trusted shoppers and fraudsters from their very first visit.
Risk-based intelligence Protect's risk score feeds directly into the other Adyen Uplift modules. It informs authentication, checkout, and cost optimisation decisions on every transaction.
Risk rule backtesting Test and optimise risk rules against historical data before going live. Run A/B tests to measure rule effectiveness in real time.
Actionable insights Keep improving your strategy with access to benchmarked performance insights and a personalised recommendation engine.
'Moving to machine learning resulted in higher acceptance rates and lower chargeback levels. Now we can focus on what matters: better checkout and payment experiences for millions of customers.'
The intelligence behind Protect
Explore the data, AI, and real-world results behind smarter fraud decisions.
Explore the data, AI, and real-world results behind smarter fraud decisions.
Go beyond Protect
Protect turns risk intelligence into action across Adyen Uplift. By sharing trusted shopper signals with every module, it enables lower-friction authentication, smarter payment optimisation, personalised checkout experiences, and higher payment success.
- AUTHENTICATEAuthenticate with less friction. Apply the right level of security to maximise conversion while meeting global compliance requirements.
- OPTIMISEOptimise every transaction. Use AI to route, recover, and optimise payments for higher authorisation rates and lower costs.
- TOKENISEPower smarter payments. Replace card details with network tokens to improve payment success, secure stored credentials, and keep recurring payments flowing.
- PERSONALISEPersonalise every checkout. Show each shopper the payment experience they're most likely to complete.
AI-driven performance, engineered for enterprises
Adyen Uplift isn’t a patchwork of third-party tools. It is built on three foundational layers that turn trillions of dollars in global data into real-time conversion gains.
Adyen Uplift isn’t a patchwork of third-party tools. It is built on three foundational layers that turn trillions of dollars in global data into real-time conversion gains.
Single platform built in-house
Unlike fragmented legacy architectures, Adyen brings payments onto one single platform. That foundation allows Adyen Uplift to act on connected data across the full funnel, without the latency and complexity of stitched-together systems.
Banking licences across markets
With full banking licences in the US, UK and EU, Adyen provides the regulatory certainty enterprises need to confidently put payment intelligence into action.
Dynamic identification
Adyen Uplift leverages signals from Adyen's global ecosystem to recognise shoppers more accurately, helping businesses make smarter, more precise decisions.
Fight fraud the intelligent way
Staying safe shouldn’t be a compromise on conversion. Protect lets you approve more transactions.