Case study

Simplifying payments for The Petshop

Building a unified online and in-store shopping experience isn’t always a treat, but The Petshop made it happen with smarter payment solutions.

April 27th, 2025
 ·  4 minutes
a shop with pet articles

Pet ownership is increasing in the UAE, and The Petshop became the go-to destination for all things to do with pet services. With 9 stores across the UAE (and counting), The Petshop needed more than just a payment provider, they needed a partner that could scale with them, remove complexity, and ensure a seamless experience both online and in-store.

That’s where Adyen stepped in.

Goal 1: Everyone can pay

Shopping or ordering online on a mobile device

The Petshop’s mission is simple: make every visit feel easy, quick, and friendly. Whether it’s a bag of treats or a new fish tank, the experience shouldn’t be slowed down by clunky payments. 

With Adyen, The Petshop can now quickly unlock new payment methods, accept multiple currencies, and offer the latest digital payment methods across all their locations, including digital wallets, contactless cards, and more. This flexibility means every customer, whether shopping online or in-store, can pay how they want.

Goal 2: Same experience everywhere

Payment made in store

Running both physical stores and a growing e-commerce platform comes with its fair share of complexities. Integrating the systems, aligning the customer experience, and ensuring reliable payments across touchpoints is no small feat.

Adyen’s single platform helped them overcome this by integrating directly with their existing point-of-sale (POS) systems and e-commerce platform, no workarounds, no unnecessary downtime. Customers of The Petshop are getting a consistent seamless payment experience across every channel.

“Integrating payments across channels can be complex. The main challenge was creating a unified, seamless payment experience for our customers. With Adyen’s single platform we were able to do just that.”

Paulo Tabarelli

CFO at The Petshop

Goal 3: Speedy roll out

From day one, the setup was quick and easy, allowing The Petshop to scale operations across new stores without hitting any payment roadblocks. Today, Adyen processes 100% of The Petshop’s transaction volume and supports all in-person payments across its growing footprint of 9 stores.

"Partnering with Adyen was a strategic move to future-proof our business. As we grow, we need a platform that grows with us, and with Adyen, we’re ready for whatever comes next.”

Henrique Dias

Commercial Director, The Petshop

Smart payments built for growing businesses

As The Petshop continues to expand, their focus remains on offering easy, enjoyable experiences for every pet parent, whether they’re browsing online or picking up essentials in-store. With Adyen’s unified platform, they’ve simplified payments, added flexibility, and removed friction from the checkout process.

From speedy integrations to secure transactions, The Petshop now has the tools to grow confidently and serve their customers even better.

Woman looking at documents from home with her dog next to her

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