Prada Group brings luxury style with a human touch through payments innovation

Prada Group has long put innovation at the heart of what they do. Since they were founded in 1913, they’ve set the contemporary standard for sophistication, elegance, and design. 

Now that consumers have returned to stores following the pandemic, Prada Group has seen the need to prioritize strategic initiatives to facilitate the move to truly omnichannel experiences and innovate the in-person shopping experience. Going back to the core of retail, Prada Group are using payments innovations to support the evolution of the store and understand their clients’ wants and needs.

Payment achievements:

• Launched Tap to Pay on iPhone in the US

• Planning to expand Tap to Pay on iPhone to all global stores

• Innovated with Pay by Link

• Achieved 9% authorization boost in Japan