Customer stories
Adobe Case Study: Maximising profit in subscription payments
How Adyen helped Adobe, the software enterprise, optimise debit payments, simplify global operations, and find hidden profit in their payment systems.
Adobe, a subscription software enterprise for creatives, decided to extend its creative spirit to payments. Initially treating payments as a commodity, Adobe partnered with Adyen in 2018 to optimise payments for their Creative Cloud business, including Adobe Photoshop and Illustrator.
As a US-based enterprise expanding globally, Adobe’s head of payments wanted it to be a best-in-class payments organisation. The subscription giant wanted a fintech partner to match their payments teams’ expertise and innovation while offering simple integrations and the ability to experiment in order to optimise the success of their payments. Together, Adobe and Adyen have transformed payments into a strategic advantage for Adobe's global subscription business. To explore the evolution and success of this partnership, we spoke with Valerie Kondratova, Senior Payments Manager, and Adam Hollenberg, Principal of Global Payments.