Prada Group brings luxury style with a human touch through payments innovation

Since they were founded in 1913, Prada Group has long put innovation at the heart of what they do. They've set the contemporary standard for sophistication, elegance, and design.

As consumers are returning to shopping in store after the pandemic, Prada Group has prioritised strategic initiatives that help the move to truly omnichannel experiences and innovate the in-person shopping experience. Going back to the core of retail, Prada Group are using payments innovations to support the evolution of the store and understand their clients’ wants and needs.

What they've achieved:

• Launched Tap to Pay on iPhone in the US

• Planning to expand Tap to Pay on iPhone to all global stores

• Innovated with Pay by Link

• Achieved 9% authorisation boost in Japan