Whether you’re a pay-to-play, subscription or download-to-own gaming business, your customers expect an uninterrupted gaming experience. With Adyen, you’ll reach more customers than ever before, increase conversions and provide a frictionless payment experience that everyone can enjoy. You’ll easily turn freemium users into long-term customers, get the most out of your customer data, and take your gaming experience to an unbeatable level.
Gamers expect to see their preferred payment method at the checkout. By offering popular local payment methods like WeChat Pay and Alipay, Qiwi and Yandex, you’ll expand into key gaming markets like Russia, China and many more.
You’ll also give young gamers without a bank account the ability to pay by supporting cash-based methods.
To increase your conversions in each market, our dedicated local payment experts work closely with you to make sure you’re supporting the right mix of payment methods, and get the best rates through our global acquiring network.
Take your card approval rates to the next level with in-depth data insights that help you track performance on a per-transaction level.
You’ll get total visibility and control through connections directly to card schemes in key markets around the world. Automatically retry transactions that failed due to third party errors. And adjust the route of each transaction based on real-time data.
Learn more about Adyen’s payment optimization suite RevenueAccelerate >
Make the transition from freemium to premium a breeze. Validate new cards quickly with Dynamic Card Validation, which automatically submits a $0 or $1 auth request, based on specific bank preferences.
Once your gamers have subscribed, you’ll reduce involuntary churn by automatically updating lost or expired cards. Gamers can continue to play uninterrupted by failed payments as Adyen’s Account Updater connects you to Visa and Mastercard Account Updating services.