Get good at distinguishing the genuine from the fraudulent

Detecting fraud is often incredibly challenging for platforms because fraudsters are evolving their activities all the time. But that doesn’t mean your platform is at their mercy.

Fighting fraud requires a risk management system that:

  • Uses advanced data science and machine learning models that detect behavioral abnormalities and learn as they go.
  • Spots fraudsters across sales channels.
  • Recognizes genuine customers.

If that sounds like something that requires a lot of time and resources your team doesn’t have, don’t worry. Your PSP should actually be the one to deliver these capabilities, helping you detect fraud and avoid unintentional biases regarding location, payment method, or transaction value.

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