5 steps to increase your checkout conversions
With this payment method, businesses benefit from relatively low fees per transaction, a high level of security, and significantly increased sales potential.
To help you understand key features of this key payment method, we have put together a short guide that covers the information such as shopper setup, payment flow, and security.
Adyen offers a full-service solution, including all reconciliation, reporting and settlement services.
SOFORT is an online direct payment method, which works on the basis of online banking. It is the predominant online banking method in the German-speaking countries of Europe, and also in Belgium.
With this payment method, merchants benefit from:
Due to its local dominance and relative ease of integration, SOFORT is a must-have for any ecommerce operation in the DACH region (this covers Germany, Austria, and Switzerland).
1. A number of German banks offer shoppers the possibility to cancel bank transfers until midnight of the same day as the transaction.
2. A further possibility for cancellation is if, following an authorized transaction, a shopper withdraws a short period of time.
3. In Switzerland, banks are required by law to allow shoppers to reverse bank transfers for 48 hours.
Adyen offers a full service SOFORT solution, including all reconciliation, reporting and settlement services. Adyen also offers the following key functionalities:
SOFORT is an online real-time bank transfer initiation service from shopper to merchant.
At the checkout, shoppers are redirected to the online banking environment where payment details and beneficiary are pre-filled.
The shopper completes the bank transfer and uses the authentication procedure enforced by the bank.
The purchase amount is instantly taken away from the account and settled to the merchant within one working day.
Shoppers can pay for online purchases with their familiar online banking details.
Thanks to the real-time notification, the merchant can dispatch the goods to the shopper immediately.
To accept SOFORT payments, merchants can sign up at SOFORT directly or payment service providers such as Adyen.
1. The shopper chooses SOFORT from among the payment method options on the merchant's website.
2. After selecting SOFORT, the shopper is redirected to the online banking environment and chooses their country enters the name of their bank.
4. The shopper selects their account (if more than one is available).
5. The shopper enters a transaction authentication number, which is sent via SMS or generated on a secure device, depending on the bank.
Shoppers can pay on a regular mobile website. This normally involves a two-step authentication process.
1. The shopper chooses SOFORT from among the payment method options on the merchant mobile website.
2a. After selecting SOFORT as the payment method, the shopper chooses their bank by selecting their country and sort code.
2b. If the sort code is not on hand, the shopper can also select their bank via keyword search and choose from a list.
3. The shopper enters their bank credentials.
4. The shopper enters a transaction authentication number, which is sent via SMS or generated on a secure device, depending on the bank.
5. The shopper reaches the confirmation page.
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