Mobile share of local payment methods approaches 50 percent
This is particularly true for key markets such as Brazil, Russia, China, and Germany.
In these markets, local payment methods aren't just nice to have, but are a crucial element in reaching the majority of shoppers, since credit cards are not widely used for online purchases.
To help answer these questions, Roelant Prins, CCO of Adyen, gave a rundown of key payment methods in these markets at the recent Launch.co event in San Francisco.
Highlights of the presentation include:
For more information, check out the video below.
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